SPOTLIGHT

TV Campaign Measurement

Measure Linear & CTV ad effectiveness with DISQO

Download to see how our single-source platform objectively provides a complete view of your ad effectiveness across TV, digital, and social media.

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Cross-media

Measure TV’s contribution in your omnichannel campaigns, alongside digital and social media with a single objective methodology.  
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Full-funnel

Understand how your campaigns lift brand perceptions and drive down-funnel behavioral outcomes like search, site visits and shopping.  
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Granular metrics

See detailed brand and performance lift metrics for every channel, demo, and ad creative so you can optimize in real-time! 
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New partnership with Vizio!

With auto content recognition (ACR) data from Vizio’s 23M connected TV homes, DISQO can now help you understand your TV ad campaign effectiveness more deeply. Get accurate measurement of brand and performance outcomes to fully understand how your TV campaigns are working.

Optimize TV in your media mix

Marketers have wanted to measure their most important channels (TV, digital, and social) – with a single, objective approach. Now you can! DISQO busts through silos and connects the dots across your most important channels.

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