Report

The Healthy Alternative to Cookies

The recipe for identity needs an overhaul

What You'll Get

  • The secrets to how consumers want to interact with you
  • The key ingredients for measurement success
  • The top 4 cookieless identity options and how they stack up

Your Cookie Detox

Get on the consumer's side and get healthy

The secrets to how consumers want to interact with you - straight from the source
The key ingredients for measurement success
The top 4 cookieless identity options and how they stack up

THE COOKIE IS CRUMBLING

Cookies, the old guilty pleasure for measuring ad effectiveness, conversion and attribution, are finally off the table as audiences get savvy about privacy practices. Unfortunately many new “identity” solutions are just more digital junk food.

QUIT STALLING. IT'S TIME TO DETOX

Brands, agencies and media need a new approach to identity if they want to play in this space. See how clean your insights can be — whether you’re on the brand, agency or media side. Try our recipe for advertising effectiveness and business growth.