---
title: Drive Social Media Ad Success with Cross-Platform Measurement Webinar
description: Enhance social media ad effectiveness through cross-platform measurement insights from industry experts at IPG Mediabrands and VaynerMedia. Watch now.
image: https://go.disqo.com/hubfs/2025-DISQO-CAMPAIGNS/AdAge-June-Social-Webinar/AdAge%20Social%20Benchmarks%20Webinar_Hubspot-OnDemand.png
---

[![DISQO Logo White](https://go.disqo.com/hubfs/DISQOLogoFullWhite.svg) ](https://www.disqo.com)

## ON-DEMAND WEBINAR

# Driving Social Media Ad Success with Cross-Platform Measurement

## IPG Mediabrands and VaynerMedia discuss how brands and agency leaders can benefit from holistic, cross-platform measurement.

Watch to gain insights to help navigate the complexity of social media.

Fill out the form to access the recording

![AdAge Social Benchmarks Webinar_Hubspot-OnDemand](https://go.disqo.com/hs-fs/hubfs/2025-DISQO-CAMPAIGNS/AdAge-June-Social-Webinar/AdAge%20Social%20Benchmarks%20Webinar_Hubspot-OnDemand.png?width=800&height=800&name=AdAge%20Social%20Benchmarks%20Webinar_Hubspot-OnDemand.png)

 

## Harness the power of social media advertising

Watch this exciting discussion to unpack DISQO’s new [Social Media Advertising Effectiveness Benchmarks](https://go.disqo.com/social-media-ad-effectiveness-benchmarks?hsLang=en) report, and demonstrate how social ad campaigns are performing across platforms and throughout the full consumer journey. Hear from experts at IPG Mediabrands and VaynerMedia on how brands can optimize for brand and business outcomes and how agency leaders are encouraging clients to drive smarter investment using holistic, cross-platform measurement.

[ Watch Now! ](https://go.disqo.com/2025-adage-webinar-social-media-measurement-on-demand#form)

Our Speakers

![Laura Williams](https://go.disqo.com/hs-fs/hubfs/2025-DISQO-CAMPAIGNS/AdAge-June-Social-Webinar/Laura%20Williams.png?width=176&height=176&name=Laura%20Williams.png "Laura Williams")

## Laura Williams

### VP, Director of Tune-In Analytics, IPG Mediabrands

![David Rossitter](https://go.disqo.com/hs-fs/hubfs/2025-DISQO-CAMPAIGNS/AdAge-June-Social-Webinar/David%20Rossitter.png?width=176&height=176&name=David%20Rossitter.png "David Rossitter")

## David Rossitter

### SVP, Analytics, North America, VaynerMedia

![Stephen Jepson](https://go.disqo.com/hs-fs/hubfs/2025-DISQO-CAMPAIGNS/Premium-Video-Advertising/Webinar/Stephen%20Jepson.png?width=176&height=176&name=Stephen%20Jepson.png "Stephen Jepson")

## Stephen Jepson

### President of Media Effectiveness, DISQO

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